Posted by Yodle Local Online Marketing Experts

Whether you are first starting your online law marketing campaign or you’re a seasoned pro continuing to sharpen your skills, there are bound to be a few instances where you have been flooded with unfamiliar jargon that you just can’t seem to make sense of. Therefore, instead of spending your time searching for the definitions of Internet-marketing related words when you could be fine-tuning your campaigns, take a quick look at this post to decipher some of the most commonly used terms—you may even want to bookmark this page for future reference as well.

Banner ad: A…

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Posted by Yodle

With all of the time and work necessary to run a successful law firm, your legal marketing campaign may be an area that you want handled by an outside expert. While we’d love for any of you to choose Yodle, regardless of who you choose, before you hire any online advertising partner and make that final decision, be sure to ask yourself these key questions:

How will the success of your campaigns be measured? Even though nearly every aspect of online advertising is…

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Posted by Herman Mallhi Online Marketing Manager

Although there is a lot that you can learn about online marketing from your own hands-on experiences, there is also a great deal to be discovered in this ever changing marketplace by reading blog posts from industry experts. We suggest the following 5 search marketing blogs that you should consider reading on a regular basis:

1.…

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Posted by Yodle

Incorporating social media outlets into your current legal marketing plan is an effective strategy that your law firm should be using to its advantage.

Even if you’re not particularly tech-savvy or you’re not sure where to begin, there’s no need to panic. Going social is simple and often the most interactive and enjoyable way to reach your potential clients.

Blogs
According to many experts, adding an informational blog to your firm’s current website is a key social media component for driving new clients to your business. As an attorney, you’re no stranger to…

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Posted by Yodle

In our post “Building your Law Firm Website: Your Options”, we discussed the four options for generating an effective website for your law firm. While having a basic website is a great option for many firms, additional features like online videos can help keep people engaged and interested in your services so that they will come back to the site or, better yet, pick up the phone and call you to inquire about your services.

While initially you may be a bit skeptical about how useful an online…

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