Posted by Yodle

Incorporating social media outlets into your current legal marketing plan is an effective strategy that your law firm should be using to its advantage.

Even if you’re not particularly tech-savvy or you’re not sure where to begin, there’s no need to panic. Going social is simple and often the most interactive and enjoyable way to reach your potential clients.

Blogs
According to many experts, adding an informational blog to your firm’s current website is a key social media component for driving new clients to your business. As an attorney, you’re no stranger to…

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Posted by Yodle

In our post “Building your Law Firm Website: Your Options”, we discussed the four options for generating an effective website for your law firm. While having a basic website is a great option for many firms, additional features like online videos can help keep people engaged and interested in your services so that they will come back to the site or, better yet, pick up the phone and call you to inquire about your services.

While initially you may be a bit skeptical about how useful an online…

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Posted by Herman Mallhi Online Marketing Manager

I saw this really interesting article on the Wall Street Journal's website about how solo practitioners and small firm attorneys are using social media to attract potential clients effectively. Law firms, particularly those that represent plaintiffs, are increasingly devoting resources to developing a presence online, where consumers—and potential clients—congregate

For example:
Soon after the Deepwater Horizon drilling rig sank in April, Parker Waichman Alonso LLP turned to the Web in pursuit of law clients.

The New York-based plaintiffs' firm set up websites with names like bigspills.com, oilspillclaims.com and oil-rig-explosions.com, and it filled them…

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Posted by Yodle

Many attorneys are being overwhelmed with online advertising companies promising to get them “listed on the first page of Google” and get them “more new customers and cases”. Breaking through all the noise to find the right strategy for your online presence is a significant challenge faced by solo practitioners and small firm attorneys alike. Yodle, a leader in local online advertising, the fastest growing locally based online media company in the U.S. (according to Borrell Associates), and co-author of the recently published Local Online Advertising…

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Posted by Yodle

Outside of a great education and years of experience, one of the most crucial parts of successfully running a law firm or practice is having a great website that represents your law firm. In many cases, your website will be the first way that potential clients connect with you, and your first opportunity to convert leads into long time clients. However, with so many options available for creating an effective site, it can be hard to locate the one that’s right for you. Instead of taking time away from your clients so that you can research website building options, we’ve…

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