ABA Panel's Verdict: Web Presence a Must
The Legal Intelligencer | January 11 2010
A panel of attorneys at the American Bar Association's Law Firm Marketing Strategies Conference in Philadelphia on Thursday did not tiptoe around their overall message: Small and midsize law firms in 2009 need to market themselves on the Internet. In fact, the panel said, the ones that don't are woefully behind the times and risk losing credibility.
Source: http://www.law.com/jsp/pa/PubArticlePA.jsp?id=1202435529712&slreturn=1&hbxlogin=1
Categories: law marketing, legal web marketing, ABA, lawyer firm internet advertising
Total Attorneys: Chicago-based firm under fire
Chicago Tribune | December 15 2009
A Chicago legal marketing firm that has borrowed Google's pay-per-click advertising model finds itself in an ethical quagmire. Attorney disciplinary authorities in several states are investigating whether Total Attorneys Inc. is an advertising agency or an unauthorized, for-profit referral service. In Connecticut, the state's chief disciplinary officer has found that lawyers who find clients from the company's consumer-oriented Web sites, such as TotalBankruptcy.com, may be violating ethics rules.
Source: http://www.chicagotribune.com/business/chi-sun-total-attorneysdec13,0,7285235.story
Categories: law news, legal ppc advertising, law online marketing, law firm marketing
Court Finds Personal E-Mail Privileged Even if Sent From Work
The National Law Journal | December 14 2009
A federal prosecutor has won his fight to conceal e-mails he sent to his attorney over the government's computers, contradicting a popular belief that employees have no expectation of privacy on work computers. The U.S. District Court for the District of Columbia ruled on Thursday that Assistant U.S. Attorney Jonathan Tukel had a reasonable expectation of privacy in those e-mails because federal prosecutors were allowed to use work e-mail for personal matters. Therefore, Tukel's messages to his private lawyer sent from work are covered by the attorney-client privilege and can remain confidential.
Source: http://www.law.com/jsp/article.jsp?id=1202436284416
Categories: law news, legal news
Law Firm PR-Reaching Consumers With A Vanishing Print Media
Top Wire News | October 30 2009
Kevin Quinlan, legal marketing expert, offers his view on alternative strategies to traditional PR for legal marketers and law firms to reach consumers and maintain their brand image in the face of decreasing circulation of newspapers.
Categories: Online Law Marketing, Law Advertising
SEO for Lawyers Keynote Presentation at Legal Marketing Conference
PR Web | October 20 2009
Search Engine Optimization for Lawyers will be the subject of a keynote presentation by Jay Berkowitz, CEO and founder of TenGoldenRules.com, an Internet marketing consultant for law firms. Mr. Berkowitz will share the latest strategies for Internet marketing by law firms including website search engine optimization, best practices for social media and YouTube web videos for attorneys.
Source: http://www.prweb.com/releases/lawyers/internetmarketing/prweb3080724.htm
Categories: Law Marketing, Law website search marketing
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